Job Description

Are You Ready to Make It Happen at Mondelēz International?

Join our Mission to Lead the Future of Snacking. Make It With Pride.

Hybrid: East Hanover, NJ

Brand Manager, Candy (Sour Patch Kids, Swedish Fish) will be responsible for developing and executing the Sour Patch Kids brand’s strategies across equity, portfolio, quality, communication, and activation plans. Ensures category P&L delivery by ensuring efficient execution of the launch plan, programming tactics, managing the brand budget, and making informed prioritization and resource allocation decisions. This will require working across creative agencies, managing the cross functional community, and seamless sales linkage to drive business performance.

Key Responsibilities

• Lead the development and execution of integrated communication, activation, and media plans, maximizing Media ROI, working with internal and external media partners

• Work with internal and external partners (sales and Nielsen) to identify brand and category trends to inform brand health and business strategy

• Partner with Consumer Insights to deliver key communications/media testing, measurement, and on-going optimization

• Brief and support national shopper marketing programs, including strategic briefing and creative oversight

• Drive P&L / category financial performance management by managing delivery of Candy A&C budget in line with target, and owning/managing down waste

• Deliver PPA & growth commercialization projects from ideation through launch

• Cooperate with sales planning, customer teams and shopper marketing to ensure growth across channels and manage execution/commercialization of customer/channel-specific PPA

• Manage Candy A&C budget in line with the target

• Partner with cross-functional team including but not limited to finance, integrated supply chain, research & development, quality, etc. to ensure flawless execution of the plans

• Travel will be required on an as-needed basis; for example sales meetings/conferences, agency meetings, brand events, etc.

Qualifications

• Bachelor’s Degree is required; Master’s Degree preferred

• Minimum of 3+ years' work experience or equivalent; brand marketing experience required; CPG specific experience highly preferred

• Strong strategic thinking and problem-solving capabilities

• Ability to thrive in and handle ambiguity & fast paced environment

• Analytic and creative thinking skills

• Strong business acumen and marketing capabilities

• Strong leadership / communication / collaboration skills

• Demonstrated track record of sales/marketing/commercialization execution

• Business Travel as needed.

No Relocation support available

Business Unit Summary

The United States is the largest market in the Mondelēz International family with a significant employee and manufacturing footprint. Here, we produce our well-loved household favorites to provide our consumers with the right snack, at the right moment, made the right way. We have corporate offices, sales, manufacturing and distribution locations throughout the U.S. to ensure our iconic brands—including Oreo and Chips Ahoy! cookies, Ritz , Wheat Thins and Triscuit crackers, and Swedish Fish and Sour Patch Kids confectionery products —are close at hand for our consumers across the country.

Mondelēz Global LLC is an Equal Opportunity/Affirmative Action employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability, protected Veteran status, sexual orientation, gender identity, gender expression, genetic information, or any other characteristic protected by law. Applicants who require accommodation to participate in the job application process may contact 847-943-5460 for assistance.

Job Type